CLEVELAND FRONTLINE

Weight placement and centre of gravity (CG) are a constant talking point in new equipment. The concept of shifting discretionary weight low and deep in a driver a common one to optimise ball flight. But weight is an important factor in putters too.

Cleveland Golf has shifted the weight in the opposite direction with its Frontline range of putters, but the end result is the same. Improved performance, dialled in for a certain golf club.

Displayed via the two weights sitting either side of the face insert, weight has been shifted towards the face of the Frontline putters to deliver straighter putts regardless of where impact occurs, as well as improved distance control through heightened moment of inertia (MOI) or stability.

“Cleveland Frontline putters have changed how we think about weighting in putters,” Director of Engineering at Cleveland Golf Dustin Brekke said. “Having weight as close to the face surface as possible while maximizing MOI provides the straightest putts on misshits ever measured. Frontline technology has eliminated the miss-hits. No matter where you hit on the insert, the ball will go straight and the same distance. This line-up, with additional models and builds, provides all options for players to uniquely align at impact. Delivering the face on the target line, while making the sweet spot ridiculously large, means more made putts.”

The Frontline range was expanded earlier this year to include more head styles and neck types to suit a greater variety of stroke types and player preferences.

RRP: $229.95 www.clevelandgolf.com.au