Six top trends for beautiful skin.

Waterless One of the biggest beauty trends for 2019 is taking water out of products. This provides environmental benefits and also means products can be formulated without preservatives and parabens. Margaret Hema’s Organic Day Crème SPF, $140, contains zero water, and nourishing organic oils and plant extracts. Biologi serums are also waterless and contain 100 per cent active ingredients.

Vegan

Veganism isn’t just a big trend in food. More and more beauty brands are getting the vegan tick, which means products that are not tested on animals or contain animal products. One of the latest to join the club is hair and bodycare range Love Beauty and Planet. The vegan formulations come in bottles made from 100 per cent post-consumer recycled plastic and are 100 per cent recyclable.

Sustainability As the conversation about packaging ramps up, it’s time to take a look at better choices, such as Lush’s new zero-waste skincare range. Another brand who get the anti-packaging tick include Ethique, while New Zealand brand Au Natural Skinfood leads the way with its reusable and refillable system. Aleph cosmetics also come in plastic-free reusable pots and we love Swisspers new paper stem cotton tips.

Anti-pollution Air pollution is the latest big baddie for the skin, which is why myriad anti-pollution products have hit the beauty aisles. Antipodes Blessing Anti-Pollution Light Face Serum, $54.50, offers protection from city pollution. Independent in-vitro studies on the antioxidant effects of this white jasmine-fragranced serum show it effectively inhibits oxidative stress on skin cells by up to 52 per cent.

Hemp and CBD oil Hemp oil has already been pressed into service in the name of beauty, cold pressed of course. Jeuneora’s Renewing Face Oil, $50, contains cold-pressed hemp seed and active botanicals. However, cannabidiol (CBD) oil which is derived from hemp has also been gaining interest from beauty brands globally because of its ability to soothe skin, control excess oil, acne, redness and inflammation.

Natural and Organic According to a recent report by British association Soil Association Certification, conscious consumerism has elevated the organic and natural beauty market to an all-time high, posting a 14 per cent growth in 2018. Breakthrough New Zealand brands in the organics category include LABONICS, a finalist for a 2019 Best in Beauty Award for its Radiance Jelly Oil Cleanser, $39.