Good

Greater than the sum of its parts

We map out where each of the ingredient­s in McDonald’s The Boss burger comes from.

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PROFILE OF A PATTY

New Zealand beef is pretty famous and rightly so. Grass-raised on our beautiful pastures, it is the beef of choice for many McDonald’s restaurant­s around the world. New Zealand’s lush green pastures and temperate climate means the country produces some of the world’s best beef. Because sustainabl­y farmed, free-range beef sets New Zealand’s beef apart, it comes as no surprise that New Zealand is one of McDonald’s top 10 beef-producing markets, recognised for the quality of its grass-raised meat.

Kiwi beef is such a hit with the rest of the world that 80 per cent of it is exported annually and around 10 per cent of those exports are to McDonald’s markets. In addition to the 6.86 million kilograms of beef used locally by McDonald’s in 2018, another 22.45 million kilograms of beef was purchased by McDonald’s globally.

In New Zealand, McDonald’s beef patties are made in Waitara, Taranaki by ANZCO. Quality beef comes from a range of processors including ANZCO, Silver Fern Farms and Greenlea, who in turn receive grass-raised cows from farms in regions across the country, from Otago to Gisborne, to Taranaki.

ANZCO at Waitara produces more than 500,000 patties each day in state-of-the-art facilities.

Beef cuts are minced and shaped into patties before they’re flash frozen and sent to restaurant­s – it’s as simple as that.

McDonald’s NZ proudly offers 100 per cent New Zealand beef patties on its menu. Nothing is added to the beef until the grill, and then it’s only a sprinkle of salt and pepper. The beef patties are used to create everything from Big Mac burgers to cheeseburg­ers, nationwide.

 ??  ?? Locally grown iceberg lettuce washed and chopped before meeting diced onion. Two juicy quarter pound 100% NZ beef patties with salt and pepper added at the grill. THE BOSS BURGER MAP Freshly toasted to perfection, with a dusting of sesame seeds. Red, ripe and juicy, locally grown tomatoes are picked fresh, sliced and served quick smart. Two perfectly melted slices of McDonald’s classic cheese and delicious Swiss cheese
Locally grown iceberg lettuce washed and chopped before meeting diced onion. Two juicy quarter pound 100% NZ beef patties with salt and pepper added at the grill. THE BOSS BURGER MAP Freshly toasted to perfection, with a dusting of sesame seeds. Red, ripe and juicy, locally grown tomatoes are picked fresh, sliced and served quick smart. Two perfectly melted slices of McDonald’s classic cheese and delicious Swiss cheese
 ??  ?? McDonald’s make sure all their current practices are in the public domain. mcdonalds.co.nz
McDonald’s make sure all their current practices are in the public domain. mcdonalds.co.nz

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