Using pollution for good

Products made from carbon emissions can be a hard thing to get one’s head around, but they really are a thing thanks to technology!

Recently, Zara released a line of limited-edition dresses made in collaboration with Chicago-based LanzaTech. LanzaTech’s technology captures carbon emissions and puts them through a biological process to eventually form a polyester thread used to create nylon.

Meanwhile, B Corpcertified company Aether Diamonds is producing the world’s first positive-impact diamonds by transforming carbon dioxide air pollution into diamonds of exceptional quality. They are physically and chemically identical to mined diamonds, except they don’t come from deep inside the Earth.

Fragrances are now being made from air, too. Air Company recently debuted Air Eau de Parfum, a limited-edition, genderless fragrance developed using the company’s revolutionary technology, which transforms carbon dioxide into impurity-free consumer goods using 100 per cent renewable energy sources.

For example, carbon dioxide is transformed into the ethanol used as the fragrance’s base using patented technology that mimics photosynthesis using only air, water and solar energy.

Air Eau de Parfum is uniquely fresh and citrusy with top notes of fig leaf and orange peel, heart notes of jasmine, violet and sweetwater and base notes of powdery musk and tobacco.

“The introduction of Air Eau de Parfum is a part of our ongoing effort to encourage a movement of ideas and innovation to help combat climate change,” Gregory Constantine, co-founder and CEO of Air Company says. “The scent was inspired by the elements: air, water and sun. We wanted to help people feel reconnected with nature.”