MODERN BROWS

Full and fluffy, today’s most sought-after arches look barely-touched.

On-point brows not only frame the face, but with very little effort, can transform it. Of course, pinning down the perfect shape can be challenging, given how grooming trends have evolved over the past few decades. In the 70s and 80s women put down their tweezers. Then in the 90s barely-there dominated, much to the chagrin of those still growing-back the gaps. It really wasn’t until Cara Delevingne came along that we began to reconsider the shape of things. And while bold brows have since reigned supreme, the modern brow has settled in a nicely achievable place: full and naturally fluffy. Given this look requires a decent amount of hair, it’s no surprise tinted brow conditioners and serums, like Inika Organic Lash & Brow Serum, $59 (7) and bareMinerals Strength & Length Serum & Tinted Brow Gel, $31 (9), are booming. They promise to add hold while improving the appearance of hairs and coaxing them to grow. Truth be told, perhaps the most important product in your arsenal is something to add colour – we love Hourglass’s Arch Brow Sculpting Pencil, $48 (3) – and then something to hold. Try Revolution XX Brow Fixx clear gel, $16 (2) and Nudestix Brow Boost + Set Gel XL Eyebrows, $43 (6).