Stand out from the crowd

Four agents give Ni­cola Web­ber their tips on the best way to make your prop­erty shine

Herald Sun - Property - - NEWS -

PO’BRIEN, BER­WICK 1. Prompt neigh­bours into tidy­ing up or of­fer to mow and tidy their front yards. If they park lots of un­sightly cars, ask if they can re­lo­cate them dur­ing open times. 2. In­ter­view at least three agents. Make sure they have solid sell­ing records, sys­tems in place to deal with in­quiries and ex­cep­tional mar­ket­ing at their dis­posal. Don’t be fooled into the cheap­est mar­ket­ing and com­mis­sion as gen­er­ally there is a rea­son they are cheap. Use an agent that checks photo IDs at opens and in­spec­tions. 3. Never show buy­ers through your home. This is the job of your agent and se­cu­rity is para­mount at all times. 4. Have a floor plan. On av­er­age 50 per cent of homes sell faster if they use pro­fes­sional floor plans. 5. Use the best pho­tog­ra­pher in your area based on your agent’s rec­om­men­da­tion. Con­sider the reach and fre­quency of your mar­ket­ing as you never know where your buyer will come from. I rec­om­mend you use a com­bi­na­tion in­clud­ing the in­ter­net and print me­dia. RAY WHITE, CARNEGIE 1. As a ven­dor, stay­ing at your home dur­ing in­spec­tions makes buy­ers very un­com­fort­able. So don’t. 2. Pre­sen­ta­tion is ev­ery­thing. Ev­ery room should have the same at­ten­tion as an IKEA dis­play. UT­TING your house on the mar­ket is a stress­ful time. You are of­ten search­ing for a new prop­erty — or have just bought one — and con­tem­plat­ing mov­ing while get­ting your ex­ist­ing house ready for sale.

Added to that is the worry about how the sale will go: will any­one want to buy your house and will they be pre­pared to pay what you want?

We asked four Mel­bourne agents in dif­fer­ent parts of the city for their tips on what to do when sell­ing your home. Here is their ad­vice.



3. If the home is va­cant, pro­fes­sional fur­ni­ture ren­tal can change the en­tire feel of the home. 4. Pre­sen­ta­tion from the front gate to the front door is just as im­por­tant as the in­te­rior. 5. Don’t cut cor­ners. When it comes to ad­ver­tis­ing your home you ‘‘can’t sell a se­cret’’. Although it may seem like a bit of a cost at the be­gin­ning, it can very eas­ily be­come a much larger cost at the end.


YPA, WER­RIBEE 1. Al­ways, al­ways, al­ways con­sider first im­pres­sions. Try to imag­ine what po­ten­tial buy­ers will see and feel when they first walk on to your prop­erty — is there a wow? 2. Look af­ter the lit­tle things and the larger things will look af­ter them­selves. This not only saves time, but also saves any large out­lay of money and will play a ma­jor part in reach­ing the de­sired price. 3. Keep the garden tidy and at­trac­tive. Prun­ing, edg­ing and sweep­ing is es­sen­tial. Ex­ter­nal tim­ber that looks tired can be bright­ened up with a coat of paint. Clean and de­clut­ter front and back yards. 4. Make the house look wel­com­ing. Ask a friend or the agent to give you an hon­est cri­tique of the prop­erty. Buy­ers are more will­ing to buy if they love the house. The heart takes over and there is noth­ing wrong with that. 5. Bath­rooms and the kitchen should be pris­tine. Any clut­ter will not be at­trac­tive to pur­chasers. A feel­ing of a clean and large liv­ing space is al­ways a win­ner.


HOCK­ING STU­ART, MEL­TON 1. Get agents’ ad­vice be­fore you spend money pre­par­ing your prop­erty for sale. Walk through from the na­ture strip to the rear fence and write a list of main­te­nance you need to at­tend to. 2. De-clut­ter. Go the ex­tra mile be­cause it usu­ally doesn’t cost a lot of money, only hard work. Less fur­ni­ture is bet­ter, take down ex­ces­sive fam­ily pho­tos, clear the top of the fridge and the kitchen bench­tops. 3. Al­low ac­cess to the home at all times. This may be hard, but it is very im­por­tant, as the buyer you let through could be the one who loves your home. 4. Clean, clean, clean. Vac­uum daily, wax floors, wash win­dows, tidy your garden, get rid of weeds and mow your lawn. 5. Take pets away dur­ing buyer ap­point­ments. This lets the client look through the home prop­erly, es­pe­cially if they are afraid of pets.

Pre­sen­ta­tion is key: Michelle Gille­spie and part­ner Rob are sell­ing their Ber­wick home.

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