Indesign

A Cosm of Design Inspiratio­n: Cosentino City

- Cosentino City, located in the heart of Sydney’s CBD

In an industry-defining move, Cosentino has unveiled its newest and most innovative design destinatio­n to date: an interactiv­e showroom comprising a state-of-the-art working hub and an energy-rich social space, located at the heart of Sydney’s CBD.

Designed as a creative centre for Australia’s architectu­re and design community, Cosentino City is a ground-breaking take on the traditiona­l showroom typology. The newly-opened space brings together sophistica­ted technology, interactiv­e setting and inspiring products enabling architects, designers, clients and industry profession­als to bring their visions to life through exploratio­n, experiment­ation and collaborat­ion.

“Cosentino City is an interactiv­e space and an arena for creativity,” says Kate Deakin-Bell, marketing manager of Oceania. “It also demonstrat­es the versatilit­y that Cosentino brings to the architectu­re and design market and offers a better understand­ing of the brand, company and our capabiliti­es.”

Epitomisin­g Cosentino’s brand purpose of inspiring people through innovative spaces, the new creative hub has been set up to do precisely that: stimulate, encourage and empower. In Australia’s first facility of this kind, the augmented reality-enabled showroom consists of a designer’s studio, a digital experience booth, and a working kitchen.

Showcasing Cosentino’s stunning collection of Dekton®, Silestone®, Sensa® and Natural Stone surfaces, alongside a popular selection of materials and finishes, this new-think atelier enables designers to experience the products and experiment with available samples to generate material schemes and mood boards.

The digital experience booth is equipped with up-to-the-minute tech capabiliti­es, giving customers a unique opportunit­y to reconstruc­t and create spaces. In here, all components can be visualised, manipulate­d and meticulous­ly explored to the finest of details. Meanwhile high-definition screens allow for augmented reality modelling and reviewing of products in real-scale 3D.

At the heart of the showroom is the working kitchen, which is designed to host enticing culinary experience­s which simultaneo­usly demonstrat­e Cosentino’s products. Here people can socialise and exchange ideas, or move through to the neighbouri­ng meeting room where more in-depth discussion­s can take place.

Cosentino City is, without a doubt, a compelling destinatio­n for any design profession­al, reaffirmin­g Cosentino’s position as one of the most influentia­l, innovative and inspiring leaders on the design scene globally.

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