GLORIA JEAN’S COFFEES

Retail Food Group recently met with the Gloria Jean’s franchisee network to discuss the rollout of its next 12 to 18 months across product innovation and marketing initiatives. In the pipeline is an affordable refurbishment that will update the look of stores and offer flexibility depending on the needs of the franchisee.

MENU INNOVATIONS

The cold drinks range has really cemented itself as the go-to drink of choice amongst millennials. Around 15 per cent of our shoppers make up the millennial profile but this is increasing year on year. Consumers have also been customising this drink range to add extra coffee shots depending on their needs. New cold drink innovations are being explored to continue to meet the increasing demands of this market.

GJC is always looking at ways to broaden the menu offering to suit the wide range of interests that our customers demonstrate. “Day parting” menu categories have become increasingly popular. This means that customers are looking for a range of choices to suit the time of day. GJC is developing a wide range of breakfast, lunch and evening dinner options that capture the needs of most customers no matter what time of day their tastebuds begin to hunger.

STORE DESIGN

The flexibility of GJC store designs means that most formats can be adapted to suit a range of locations and needs. From kiosk options to small, large and drive-thru formats, this flexibility continues to appeal to potential franchisees.