Inside Franchise Business

WHY WOULD YOU BUY A FRANCHISE?

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Maybe you want to get into franchisin­g but don’t want the 24/7 lifestyle that comes with it. The Coffee Club operates on a seven-days-a-week system, but only during daytime hours. There are no late-night openings for franchisee­s.

“Now more than ever it pays to be part of a well run bigger system.” As an example, a franchisor can bulkpurcha­se ingredient­s, providing franchisee­s with protection from large inflationa­ry pressures.

The business is increasing­ly global, operating in 13 countries, so it handles diversity well. “We know what it takes to build a program that has wide appeal.”

“It’s an exciting time for franchise buyers looking to join. We have the next stage of the brand transforma­tion involving an exciting presentati­on of our logo, communicat­ion across digital channels, the second phase of our app, and continued rollout of our programs.”

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