BURGER BUZZ

McDonald’s has a three-year, $500 million growth plan that includes better regional representation for the global burger brand.

The goal will be to have more than 1000 McDonald’s outlets open across Australia.

Key growth corridors across the country are typical areas of development for the business, which owns two out of every three sites it operates.

The fast-food giant has mastered the art of diversification with its store formats, but expect to see more of the freestanding stores and drive-throughs that form the basis of its business as it steps up expansion.

Customer demand matched with site availability, suitable zoning, access to key roads, and population growth will be the blueprint for regional growth.