BUILDING FRANCHISE RELATIONSHIPS

Newman brings some franchise experience to the role, as a franchisor with British brand Alfred Dunhill, and with Oroton.

“What’s important is to develop relationships with stakeholders so I visited distributors and suppliers. What’s most important is to get to know the franchisees and understand their challenges.”

Arriving at his desk right in Australia’s Covid flash point, it took some time for Newman to fulfil his commitment to meet franchisees.

“I’ve now met all except two,” he reveals.