GELATISSIMO TARGETS NEW STORES
It’s full steam ahead for Aussie gelato brand Gelatissimo, which is looking to Queensland and northern NSW destinations for store growth.
Earlier this year the business announced its 12-month target of 10 new outlets to open.
Now Gelatissimo CEO, Filipe Barbosa, has pinpointed particular regions where expansion is on the cards.
“Both Queensland and locations throughout Northern NSW are particularly strong targets as they tick the boxes of sunshine and leisure. We are therefore targeting areas like Brisbane and the
Gold Coast for these reasons, but equally destinations like Hervey Bay and Far North Queensland have appeal as we love to be the local player in these towns,” Filipe says.
Franchisees can expect to see the popular gelato franchise expand its horizons overseas too, giving a global profile to the brand.
“Global expansion is at the heart of our strategic plan for 2021–22,” says Filipe.
Right now there are 41 stores across Australia and in 24 overseas locations including Singapore and China. Look out for Gelatissimo in the US too.