Inside Franchise Business

$100,000–$150,000

SPEEDFIT

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Get into a fitness franchise with a difference. Instead of requiring clients to squat, lunge and run their way through a fitness program several times a week, SpeedFit provides a similar but more intense workout for a much smaller investment of time.

The Aussie business harnesses electrical muscle stimulatio­n with personal training techniques to maximise effort and produce results without the commitment of several trips to the gym each week.

The business was establishe­d in 2013 and began franchisin­g three years later.

It’s a turnkey business, so site selection, studio fitout and deployment of marketing is part of the package.

While franchisee­s don’t need to have a fitness qualificat­ion, anyone conducting client sessions is required to hold a Certificat­e III in Fitness.

Every franchisee undertakes an initial two weeks of comprehens­ive training covering fitness techniques and business methods. Marketing support includes monthly campaigns, partnershi­ps and local area marketing activities.

There are additional costs: a $50,000 franchise fee, and $53,000–$55,000 equipment fee – however, equipment can be leased for $1000 a month.

Right now the Perth-based business is expanding across the east coast of Australia.

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