Mathnasium

What’s the demand for your services?

Numeracy skills are not about abstract mathematics, they are required in many aspects of daily life. The fastest growing occupations require STEM skills which include a sound grounding in numeracy. Parents are acutely aware of this and are prioritising their child’s maths understanding and excellence.

Where will the growth come from?

Growth will derive from three fundamental areas: parents looking to help their children achieve foundational maths skills that they are currently behind in; parents who are keen for their child to become a top achiever in maths; and secondary school students who are looking for assistance and support with their school maths program and homework.

What are parents looking for?

Parents approach Mathnasium wanting to help their child catch up, keep up or get ahead in maths. Parents also want to ensure their children have strong numeracy and problemsolving skills, which are considered prerequisites for the workforce of the future.

How do franchisees source new clients?

Our franchisees source new clients by utilising a complete range of marketing tools, assets and promotional materials across the marketing mix. Mathnasium maintains a full range of ready-to-use marketing materials, including formats for online advertising, social media assets, flyers, display ads, direct mail pieces and brochures; as well as continued access to specialist marketing professionals.

What makes your business model successful?

Focusing primarily on children from kindergarten to Year

10, Mathnasium centres offer year-round learning through our maths-only learning centres. Each centre utilises the Mathnasium Method, an individually customisable educational curriculum that has been created through over 35 years of classroom experience and research. Its goal: teach children maths in a way that makes sense to them.

Mathnasium is a multiple award-winning franchise network. We offer a simple business model that is resistant to Covid-19 disruption with a successful online model to complement in-centre learning. Mathnasium has a fantastic support network and offers huge revenue potential to our franchisees, including the opportunity to open multiple centres and no maths or teaching experience is required.