Mac|Life

HOW TO Enhance your show’s presence

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1 Dashboard

Your statistics in Anchor tell you how many times each episode has been listened to, broken down by provider. To find this, tap View Listeners on an episode, or sign in at anchor.fm to view your Dashboard.

2 On the web

The web–based Dashboard gives more detailed stats about listening habits. It also shows when the podcast was listened to during the day, which you can use to optimize your schedule for posting new episodes.

3 Structure

Some podcast creators plan their show like a Netflix series; you could have a schedule for a season followed by a break. Stick to your schedule, or let people know if you’ll be taking a break to avoid giving a bad impression.

4 Specials

Similar to how some TV shows make a special episode for, say, Thanksgivi­ng or Christmas, an occasional break from your normal format can keep listeners engaged, alongside keeping it fun for you as well.

5 Voice messages

On radio shows, listeners can often call in to a show. Your listeners can also send voice clips directly to you. You’ll find those clips in the Voice Messages inbox. This is great for feedback and interactio­n.

6 Listener call–ins

The Voice Messages feature is a great opportunit­y for you to include a Q&A episode in your show. Drag messages from the inbox into your show and then answer them to give people a surprise next time they listen.

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