A SMALL STATE OF BIG IN TOURISM

TASMANIA MAY BE THE SMALLEST STATE IN AUSTRALIA BUT IF LAST NIGHT PROVED ANYTHING IT’S THAT WE’RE THE BIGGEST HITTERS WHEN IT COMES TO TOURISM.

At a time when tourism is suffering from a significant drop in visitor numbers caused by a global health crisis and devastating bushfires the industry came together in a celebration of strength and solidarity. And Tasmania had the most to celebrate.

Our pristine wilderness, world-class produce, unique history, vibrant arts scene and the way we combine these elements and present them to visitors were celebrated on the national stage.

The west coast is known for its isolated, wild and rugged terrain but last night it was recognized for its tourism.

The Unconformity took home silver for best Festivals and Events. The contemporary arts festival draws thousands of visitors annually to explore the unique paradoxes of the mining region of Queenstown. The small, remote town of 1400 residents is now home to over 40 artists, including international artists who have relocated to the town and are adding to the thriving community of the west coast.

The Unconformity was recently featured in Time Out’s list of the top 40 “most exciting things to do in the world in 2020” and is a not-to-bemissed event being held in October this year.

Also recognised with silver were Gordon River Cruises. Again showcasing Tasmania’s wild west the experience takes visitors deep within the Wilderness World Heritage Area, winding through the rainforest to Macquarie Harbour, then through the narrow entrance of Hells Gates into the Southern Ocean.

There was more silver to celebrate from the north’s major gateway Launceston Airport to the