Physio Phebe up for award
BRIGHT’S Phebe Liston has been nominated for the Regional Development Victoria Business Achievement Award.
Ms Liston, a physiotherapist and director of Ovens Valley Physio and Pilates, has developed her own range of women’s tights and a chat bot that gives rehab and treatment advice on different injuries.
She has been involved with the Australian Cross Country Ski Team and in the past several professional cycling teams at various times.
With $2,000 up for grabs, Ms Liston said if she was to win the award the money would be put towards marketing her Physio Phebe chat bot.
“We started the Physio Phebe chat bot about 12 months ago,” she said.
“Last year I won $3500 through Pitchfest which we put towards filming some professional videos and in the last couple of months we’ve been refining and promoting it a bit more.
“We’ve got a business mentor in Melbourne and a lady helping as with our PR so things are moving forward.”
Over recent years Ms Liston has been a finalist in numerous other entrepreneurial competitions.
In 2015 she was a semifinalist in The Australian Women’s Weekly Qantas Women of the Future Award which recognises young women aged between 18 and 30 with a great business idea, charity, creative venture or innovation.
The following year she was a finalist in the Celebrate Age Award by Active Ageing Australia, which recognises contribution to active and positive aging.
Her brand Articfit was also a finalist in the 2017 ISPO BrandNew competition which is an international competition for innovative start-ups in the sporting industry worldwide.
In the same year Ms Liston was also recognised as having a game-changing Australian start-up when she won the 2017 Lexus Collective Hub Start-up competition.
On top of her two business endeavours Ms Liston has connected with Australian Cervical Cancer foundation and Breast West through networking events in which she has then gone on to donate large amounts of products to their fundraiser nights.
She has also been effectively leveraging social media including collaborating with organisations that share a similar vision of female empowerment such as Running Mums Australia, Chicks with Stix and Fast and Female.
A gala dinner for the Regional Development Victoria Business Achievement Awards will be held on October 26. ENTREPRENEUR: Ovens Valley Physio and Pilates director Phebe Liston is in the running for another award.