Here’s to a tech-y Xmas
TECHNOLOGY will top many family Christmas present lists this year as the nation’s love affair with gadgets shows no signs of slowing.
From wearable technology to wireless speakers, consumers don’t have to pay full price for most tech because the internet has made research and shopping around simple.
Top Christmas sellers last year included Google Home, Apple AirPod earphones, tablet computers and fitness bands, according to Officeworks.
This year it says home hubs, smart globes and activity trackers for children are popular.
Officeworks head of tech Sandy Young said shoppers should know their prices.
“Tech products are competitively priced so do your research and shop at retailers that price match,” he said.
Most major retailers will price match, and some will beat identical stocked items by 5 per cent, delivering bigger discounts.
Mr Young said school technology was a great Christmas gift that could save extra spending in January.
“At Christmas, we see lots of savvy parents buying their kids tech they need for the following school year.
“In particular we see a spike in tablet and laptop purchases,” he said.
Westfield regional manager for centre experience SA Malcolm Creswell said retailers reported increased demand for “fashionable technology”.
“Wireless headphones and speakers, and wearable technology are topping the wish list for both men and women this Christmas,” he said.
“We’re also seeing a trend towards technology and STEM toys for children to develop their skills in science, technology, engineering and maths, with key categories including robotics, gaming, drones and wearable tech for kids.”
Technology research group Telsyte has forecast that the average number of internetconnected devices in each household will jump from an estimated 17 this year to 37 within four years.
It says more than 2.2 million Aussies use five or more Apple products or services.