Show­case of Aus­tralia’s great heavy ve­hi­cle in­dus­try

Owner Driver - - The Goods -

The Bris­bane Truck Show is a vi­tal Queens­land busi­ness, tourism and cul­tural as­set, recog­nised in­ter­na­tion­ally among the world’s lead­ing in­dus­try busi­ness events.

The event is owned and run by na­tional in­dus­try as­so­ci­a­tion Heavy Ve­hi­cle In­dus­try Aus­tralia (HVIA) who have pro­duced the event, on be­half of its mem­bers and the broader in­dus­try, for over 50 years.

The show has a rich his­tory since it was launched at Haul­mark Trail­ers in Rock­lea, in 1968 be­fore mov­ing to the Rock­lea Wool Stores through the 1970s.

Prior to set­tling at the Bris­bane Con­ven­tion and Ex­hi­bi­tion Cen­tre, many fondly re­mem­ber the show at the RNA Show­grounds – the home of the EKKA, as lo­cals know it.

Aus­tralia’s thriv­ing and ro­bust heavy ve­hi­cle in­dus­try com­prises hun­dreds of in­no­va­tive trail­ers, spe­cialised ve­hi­cles, com­po­nents, equip­ment and tech­nol­ogy from man­u­fac­tur­ers and sup­pli­ers in ad­di­tion to the prod­uct assem­bly of global heavy ve­hi­cle brands such as Volvo, Mack, Iveco, Ken­worth and now DAF.

Aus­tralia is a world leader in many as­pects of heavy ve­hi­cle trans­port. Aus­tralia’s heavy ve­hi­cle in­dus­try di­rectly em­ploys over 36,000 peo­ple and man­u­fac­tures, ser­vices and re­pairs some of the world’s most ef­fi­cient, safe, in­no­va­tive and tech­no­log­i­cally ad­vanced ve­hi­cles.

Aside from show­cas­ing the heavy ve­hi­cle in­dus­try, the bi­en­nial Bris­bane Truck Show also plays an im­por­tant role sup­port­ing the Queens­land econ­omy.

Over four days, the 2017 Bris­bane Truck Show at­tracted 33,754 vis­i­tors, 63 per cent of those from out­side of Bris­bane, while 28 per cent tran­sited from in­ter­state and 11.6 per cent were from over­seas, in­clud­ing se­nior ex­ec­u­tives and CEOs of ve­hi­cle man­u­fac­tur­ers in­ter­na­tion­ally.

With the as­sis­tance of the Queens­land Govern­ment and Bris­bane City Coun­cil, the 2019 event will build on its tra­di­tional strengths as a busi­ness tourism event; ex­pand­ing to en­com­pass a full week of in­dus­try and com­mu­nity events.

A full week of events and ac­ti­va­tions around Bris­bane, will com­ple­ment those al­ready held by Bris­bane Truck Show ex­hibitors and show part­ners, all cap­tured un­der the um­brella of Aus­tralian Heavy Ve­hi­cle In­dus­try Week.

It is be­ing built around prin­ci­pal themes in­clud­ing: safety, in­no­va­tion, sus­tain­abil­ity, ca­reers, knowl­edge and com­mu­nity. What that means in prac­tice is a val­ued packed ex­pe­ri­ence for vis­i­tors – whether it is in­sights that help im­prove busi­ness pro­cesses, bet­ter un­der­stand­ing of our in­dus­try and its role in the com­mu­nity, or in­spi­ra­tion to pur­sue a ca­reer in our dy­namic in­dus­try.

Events and con­tent will fo­cus at­ten­tion on all users of heavy ve­hi­cles, ex­tend­ing far be­yond the freight in­dus­try, to take in build­ing and con­struc­tion, agri­cul­ture, re­tail, util­ity ser­vices, lo­cal govern­ment, emer­gency ser­vices, min­ing and more.

Above: The inau­gu­ral Bris­bane Truck Show at Haul­mark Trail­ers com­plex at Rock­lea in 1968

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