IN YOUR EXPERIENCE WITH HEDT (HIGH END DESKTOP) SALES, HOW WOULD YOU RATE AMD’S CURRENT SHARE OF THE HEDT MARKET? HOW MUCH OF AN IMPACT DO YOU THINK THREADRIPPER 2 WILL MAKE WHEN IT LANDS?
JAIMIE, LEADER COMPUTERS:
“While we have seen an increase in AMD sales since the Ryzen launch, the market share percentage at the high end is still skewed heavily in Intel’s favour, approximately 15 to 1
Ryzen has cemented its place as a good value proposition in entry to mid-level, and Threadripper has a proven following at the top of the tree, but the prohibitive cost means we see much more Intel i7 and even i9 taken before the Threadripper. The 1900X is a very reasonably priced chip, but the people shopping in that price range almost always choose an 8700K Intel instead. The other Threadripper chips are both well over a grand, which means Intel’s Extreme CPU territory. The guys and gals who play here are very comfortable buying the proven Intel product and less likely to take a chance on the AMD unless they have been long time hardcore AMD fans.
With time I think the market share will increase, and if Threadripper2 is another big improvement that will help, but AMD has 10 years of market absence to make up for at this end of the market, it will take time for them to win back the confidence of the Power Users and be considered a mainstream alternative to Intel. It is always best when you have options, as it keeps prices reasonable, so hopefully the performance battle is a winner for anyone buying a new PC.”
JOHN, TI COMPUTERS:
“In my experience with HEDT sales, AMD’s current share of the HEDT market is around 40%. Their most advanced CPU, the Threadripper 2’s top spec CPU, has an astounding 32 cores and 64 threads. This line of CPUs runs significantly faster with creative workloads, such as rendering graphics in Blender, especially when compared to Intel’s leading CPU, the Core i9. With such an impressive performance, this will have a significant impact on the market.”