MASTER CLASSES
BEGINNERS’ PHOTOGRAPHY MASTERCLASS Saturday 18 September or Sunday 19 September (repeated), Toute Suite (outside Hall 1); £10
Start your photography journey by learning some essential lessons from the experts. There’s a charge of £10 for this four-part programme, in addition to the show entry fee – choose either Saturday or Sunday morning.
10:30-11:05 Understanding the exposure triangle
Exploring the fundamentals of camera settings and theory. Laurence Norah
11:05-11:40 Equipment to get you started
A jargon-busting session covering the essential kit for beginners, and showing the advantages in choosing the right gear. Angela Nicholson
11:50-12:25 Zero to flash
An introduction to flash, plus budget-friendly kit ideas and techniques to start using straight away. Chris Ord
12:25-13:00 Fundamentals of editing
Editing techniques for beginners to help you get the most out of your photos, and how to get started in Photoshop. EJ Lazenby
TURNING PRO MASTERCLASS Saturday 18 September or Sunday 19 September (repeated), Masterclass Theatre; £10
Looking to make the jump from enthusiast to professional photographer? This half-day masterclass will help you to understand the benefits of going pro and what to watch out for. There’s a small charge of £10 for this halfday programme. Choose either Saturday or Sunday morning.
10:00-10:30 What I wish I’d known when starting out
The most important things to be aware of, for turning your creative passion into a fulfilling and profitable business. Saraya Cortaville
10:30-11:00 Making photography your full-time career
Success stories, frank experiences and advice for creating your own successful business. Denise Maxwell on Saturday; Tori ‘Lens’ Taiwo on Sunday
11:10-11:40 Shoot what makes your heart sing
Learn to shoot what you love, putting that passion into creating a business that really works for you. Fabrizia Costa
11:40-12:10 Bridging the void
A pro photographer goes through techniques and tactics to survive and thrive for financial longevity. Tom Martin
PHOTOGRAPHY PRO MASTERCLASS Monday 20 September, Masterclass Theatre; £10 for one morning, £15 for two
A two-day conference offering in-depth commercial advice and creative ideas. Come for one or two mornings.
10:00-10:30 Maximising your presence
Learn how to maximise your presence online and diversify in this ever-changing industry. Ben Moore
10:30-11:00 Using social media as part of your marketing
Key tips for success on socials, and how personality and the message you put across are what clients really want to see. Kaye Ford
11:10-11:40 How to protect your creative work with copyright
Learn how copyright can be used to protect your creative work. Emma Richards
11:40-12:10 Mastering the art of in-person sales
The key elements to in-person sales techniques that are easy to implement. Paul Wilkinson
PHOTOGRAPHY PRO MASTERCLASS Tuesday, 21 September, Masterclass Theatre; £10 for one morning, £15 for two 10:00-10:30 A photographic career is not just about photography
Why being different and offering a unique vision can lead to more work. Paul Hill 10:30-11:00 Turn your website into a marketing machine Learn how to use your website to generate new leads on autopilot. Melissa Love
11:10-11:40 From personal projects to paid work
Find out how to pitch, what to say, and what not to say! Tommy Reynolds