Here For The Holidays
A startling contrast to the evergreen cries of stagnation, 2016 has seen the landscape of the smartphone world face greater and greater upheaval. Apple has been dragged into rows with both sovereign governments and its own customers while Samsung’s gamble to seize the silicon throne blew up in their faces. Even once-stable smartphone brands are facing false-start after false-start and misfire after misfire.
However, despite all this, HTC has managed to not only stand its ground but steadily strengthen its position. Still reaping the benefits of a number of successful new product launches in the first half of 2016, the company is poised to make even bigger gains in the lead up to Christmas. Their diverse slate of devices covers all the usual bases while their virtual reality offerings are creating whole new audiences.
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