Widening the Colour Gamut
In some ways, the jump from traditional television technology to quantum dot-powered displays is as big as the jump from black-andwhite to colour or from 2D to 3D animation. In the simplest terms, Quantum Dot brings the home entertainment experience on your screen closer than ever before to the spectrum you’re capable of seeing with your own eyes.
By widening the colour gamut, we’re not just pushing towards a brighter future but also a better one. With traditional LCD LED TVs - even 4K ones - you’re only seeing a slice of the visual spectrum. With QLED, that slice explodes into a kaleidoscope. In the past, your TV could only recognise and display one kind of red. Now, they can display thousands from brightest to darkest. Ultimately, QLED will enable content makers more control and open the gates for a new paradigm of home entertainment. After all, it’s not just brighter - it’s better.