Re­view: Sam­sung Q9 Sig­nif­i­cantly En­hanced View­ing, Even In Bright Light

SmartHouse - - REVIEW // SAMSUNG -

Right now, is a cru­cial time for Sam­sung, they are the mar­ket leader in premium TVs and when you’re lead­ing a race by a slen­der mar­gin and have some very pow­er­ful brands con­tend­ing for the crown you have to be con­fi­dent that your lat­est of­fer­ing is sim­ply the best.

Known for be­ing an in­no­va­tive brand Sam­sung gave us ac­cess to their all new 75” Q9 which is a wor­thy con­tender in the bat­tle with the new TV tech­nol­ogy kids on the block with their im­pres­sive OLED TV of­fer­ings.

The new Q9 has stylish looks and ath­letic pic­ture per­for­mance and could well see Sam­sung hold onto their crown as brands such as LG, Pana­sonic and Sony chal­lenge the Korean TV maker.

Also tak­ing a stab at Sam­sung’s mar­ket share are cheap bot­tom end brands such as Hisense who are us­ing price as op­posed to a qual­ity hard­ware of­fer­ing to try ad po­si­tion them­selves in the fast grow­ing 4K UHD mar­ket.

I re­viewed the new Q9, which is con­sid­er­ably cheaper than last year’s model, in a mul­ti­mil­lion dol­lar Bondi pent­house that was bathed in light and de­spite this the pic­ture was as good as any OLED TV in th­ese con­di­tions.

Any­one can get a good pic­ture in a dark room but to get a great im­age in a room bathed in light is an­other thing.

The en­gines built into the Q9 com­bines di­rect back­light­ing with ar­guably the most com­pre­hen­sive and im­pres­sively con­trolled lo­cal dim­ming en­gine the TV world has seen.

What the new Sam­sung dis­play pro­ces­sor delivers is a sig­nif­i­cantly en­hanced

pro­cess­ing tech­nique that en­ables it to re­duce the in­ten­sity of the light pro­duced by a par­tic­u­lar dim­ming zone as it spreads away from that zone’s bright­est point, thus re­duc­ing the ob­vi­ous­ness of any bloom­ing ef­fect.

This was clearly ev­i­dent in the top floor apart­ment that not only had light stream­ing in via front fac­ing slid­ing glass doors but from a big wide sky­light.

The ex­pe­ri­ence of watch­ing con­trastrich HDR im­ages on the Q9 sug­gests that what Sam­sung has de­liv­ered with this new model is a new gen­er­a­tion of se­ri­ously good TV tech­nol­ogy.

The im­age de­liv­ered to the screen whether it be from a Blu ray DVD or from Net­flix as well as Live TV is im­mer­sive, with min­i­mal op­por­tu­nity for the TV’s light­ing tech­nol­ogy to dis­tract you from what you’re watch­ing.

The black level per­for­mance is all the more re­mark­able be­cause Sam­sung’s lat­est TV can serve up bright­ness peaks mea­sured (on a 10% white HDR win­dow) of 2413 nits in dy­namic mode, or around 1940 nits in Stan­dard mode. Th­ese are huge num­bers for to­day’s TV, they are also num­bers that brands such as Hisense strug­gle to de­liver.

What I was not able to test was live sport be­cause stupidly Fox­tel has pulled the plug on TV man­u­fac­tur­ers hav­ing ac­cess to their Fox­tel App.

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