SmartHouse - - NEWS - Writ­ten by ROMA CHRIS­TIAN

In a bid to fur­ther in­ten­sify com­pe­ti­tion against Fox­tel, lo­cal pay-TV provider, Fetch TV, has to­day ex­panded its part­ner­ship with BBC Stu­dios, launch­ing new life­style chan­nel ‘BBC Liv­ing’.

The ad­di­tion in­creases Fetch TV’s BBC port­fo­lio to six chan­nels, com­pli­ment­ing BBC First, BBC Knowl­edge, BBC UKTV, BBC CBee­bies and BBC World News.

Launch­ing on May 1st, BBC Liv­ing is avail­able on Fetch’s Knowl­edge Pack ($6/month 18 chan­nels), Ul­ti­mate Pack ($20/month 50 chan­nels) and the ‘grand­fa­thered’ Fetch En­ter­tain­ment Pack.

Fetch TV claims BBC Liv­ing has been ex­clu­sively pro­grammed for the Aus­tralian

au­di­ence, with a mix of Bri­tish con­tent. Pro­grams in­clude cook­ing shows from Gor­dan Ram­say and Ray­mond Blanc, plus life­style home shows such as Peter An­dre’s 60 Minute Makeover and Mar­bella Man­sions.

BBC Liv­ing is tai­lored to bring a “wealth of in­spi­ra­tion” for “home, fam­ily and life”.

With BBC Liv­ing, Fetch TV CEO, Scott Lorsen, af­firms sub­scribers are the “big win­ners”, fur­ther en­hanc­ing the provider’s “in­dus­try lead­ing” $6 ‘skinny packs’.

“If you love the BBC, there is no bet­ter ser­vice for you than Fetch.”

“We are de­lighted to ex­pand our part­ner­ship with BBC Stu­dios with the in­tro­duc­tion of this ex­cit­ing new chan­nel – BBC Liv­ing. Once again, our sub­scribers are the big win­ners, as Fetch adds more qual­ity pro­gram­ming to our in­dus­try lead­ing $6 “skinny packs”.

BBC Stu­dios Aus­tralia and New Zealand MD, Jon Penn, states its grow­ing part­ner­ship with Fetch TV forms part of its strat­egy to reach new au­di­ences.

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