Magnetic DJI Action Cam Is Here To Kill GoPro

With GoPro struggling to retain their place in the market, DJI have delivered a game-changer in action cameras with a brand-new magnetic system.

Better known for their drones, DJI's new magnetic-attach technology is an innovation some observers claim could hurt GoPro, whose camera systems are now seen as “dated”.

In Australia, the Chinese drone manufacturer has extensive retail relationships across both action sports and photographic retailers, as well as mass retailers such as JB Hi-Fi, The Good Guys and Harvey Norman.