Still Hungry for success
AFTER 50 years standing on Scarborough Beach Road, the first Hungry Jack’s in WA is still going strong in Innaloo.
The store opened its doors in 1971, with the whopper costing less than $1 at its debut.
Founder Jack Cowin visited the business he opened in his 20s in celebration of the milestone last week.
Mr Cowin said it took time to build and evolve the fast food business in the area, slowly making hamburgers a part of the Australian culture.
“When we started, this was a test and when you start something, you never know,” he said.
“In the ’70s, the convenience food industry was fish and chips shop, Chinese restaurants and the
occasional white tablecloth fancy place in the city.
“The Nookenburra Hotel was a famous pub in this area and it used to close at 10 at night and there would be a mass exodus from the pub over to this side.”
Mr Cowin said the business had changed significantly after half a century, particularly with drivethrough and home delivery.
“At this store in week one, we did just under $3000; now on a good day you do that in an hour,” he said. “You don’t have to be Albert Einstein to know that if you could produce food quickly (that) tastes good, then they would buy it.”
Mr Cowin also announced the return of ’70s menu item, the Yumbo, as part of the 50th celebration.
“The Yumbo is a ham and cheese sandwich, which we introduced when we opened,” he said.
“After that, when we try to consolidate the menu… the Yumbo fell by the wayside but over those years, we would continuously get letters saying ‘bring back the Yumbo’.”