Style Magazine - - Lifestyle -

Travel is tak­ing off.

The num­ber of peo­ple hit­ting the road (or tak­ing to the sky) has been in­creas­ing steadily over the last decade or so, with a fur­ther pro­jected in­crease of about 35 per cent over the next 10 years.

Per­haps be­cause of so­cial me­dia (es­pe­cially apps such as Pin­ter­est and In­sta­gram), or per­haps be­cause of more ad­vanced ad­ver­tis­ing cam­paigns, peo­ple are more cu­ri­ous than ever to ex­plore their world.

In re­sponse, the world of travel ac­com­mo­da­tion is chang­ing and peo­ple are no longer au­to­mat­i­cally sat­is­fied with the tra­di­tional mo­tel or ho­tel.

Al­though these op­tions still suf­fice in a pinch or when trav­el­ling for work, when trav­el­ling for the ex­pe­ri­ence of new sights, sounds, smells and tastes, peo­ple want more than just a clean room and con­ve­nient check-in times, and they want it for cheaper.

Airbnb was born of a de­mand for ac­com­mo­da­tion at a rea­son­able price, and has be­come a real headache for the tra­di­tional hos­pi­tal­ity in­dus­try, de­vel­op­ing into a whole sub­cul­ture of travel ac­com­mo­da­tion.

With op­tions such as rent­ing a vin­tage VW kombi in Tam­borine Moun­tain for $139 per night and tour­ing the Gold Coast (while tak­ing your own “In­sta-wor­thy” photos from the bed in the back), or rent­ing a high­land cas­tle in Scot­land with five of your friends for less than $450 per night, your ac­com­mo­da­tion op­tions are lim­ited only by your imag­i­na­tion.

You can rent any­thing from a cave or a light­house, to a villa or a bou­tique ho­tel — you can even fil­ter your search with spec­i­fi­ca­tions like “must have a car­bon monox­ide de­tec­tor”, or “must be pet friendly”.

On the other hand, many high qual­ity ho­tels, guest houses and B&BS have reg­u­lar spe­cials ready to be scooped up by any­body ready to travel at any time.

Most tra­di­tional ac­com­mo­da­tion op­tions are well sit­u­ated, and have op­er­at­ing deals with travel agen­cies and other providers to give you an all-round ex­pe­ri­ence.

Both sec­tors of the travel ac­com­mo­da­tion world have their perks and their draw­backs.

At the end of the day, trav­ellers will be swayed by what they want from their trip — a spe­cial stay, a cheap stay, a con­ve­nient stay, or a stay in what­ever is avail­able dur­ing a busy sea­son.

The op­tions are end­less.

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