WordPress
Free, wordpress.com
There are two different versions of WordPress. The more complex variant can be downloaded from wordpress.org, and you will need to upload it to your own web space and install it yourself.
The simpler, hosted version of WordPress lets you create your own site on wordpress.com. You can create everything from a blog or photo site, to a fully fledged online store, and there are a number of templates to choose from. Additionally, Mailchimp users can add a Mailchimp block, which can grow your mailing list among other things.
Whether you’re creating a static site, or a blog-style site with regularly updated content, the online editor is a joy to use and allows just about anyone to create an impressive, professionallooking site. The only downside is the limited range of plugins.