Ultra Fleet is going the extra mile
IN an industry dominated by large multinational companies, getting a foot in the door can often be the hardest part.
The coal mining boom in the Gunnedah Basin provided the window of opportunity that Ultra Fleet founder Jacinta Mannion needed to establish her company and provide quality, flexible vehicle hire in regional NSW.
Boasting 83 highly specialised four-wheel-drives, the company is perfectly positioned to service the resource contractors who required high-quality, site and safety approved vehicles.
Ms Mannion said that it was a long-term ambition to break into the mining sector.
“I learnt my trade from my parents, who owned and managed a successful transport company in Tenterfield for over 16 years,” she said.
“The time I spent with mum and dad in the business taught me so many important skills and lessons that I make sure are at the heart of how I run my own business today.
“I know that the people who work in our business and the people who use our services matter most.”
By setting up operations in Gunnedah, the company has positioned itself to be central to the major coal mining projects in NSW, with resource longevity and new coal mine approvals always around the corner.
It has given Ultra Fleet the opportunity to develop partnerships with highly skilled support businesses, and its proximity to two regional airports makes it the perfect option for airport transfers.
And the company supports jobs in regional communities – not only by direct employment, but by forming strong working partnerships with local businesses and suppliers.
“The mining industry can be a hard nut to crack, but taking the time to truly understand our clients and adapting our services and equipment to meet their individual needs has been our defining factor and the key to our success,” Ms Mannion said.
“We take the time to carefully build and nurture partnerships with our clients and will ‘go that extra mile’ to make sure the job is done right, with our clients’ expectations exceeded every time.”