Now, there’s an idea or two

The Australian - The Deal - - Creative Country -

One of NAB Labs’ projects is NAB Dash, an app be­ing tri­alled at Met­ri­con Sta­dium, home ground of the Gold Coast Suns AFL team.

Pa­trons use the app to or­der and pay for their food and drink. Its lo­ca­tion-based tech­nol­ogy al­lows staff at the near­est bar or food out­let to pre­pare an or­der be­fore the cus­tomer ar­rives. Hav­ing al­ready paid us­ing their smart­phone, the cus­tomer just col­lects their food and walks back to their seat. The click-and-col­lect model eases con­ges­tion and de­liv­ers a more stream­lined process.

“Footy fans don’t want to go to the game and spend their time in lin­ing up for food and drinks,” says Thor­burn. “It’s a way to skip the queue.”

The process is al­ready be­ing used at some sports sta­di­ums in the US and Cahill says it has de­liv­ered a 20 to 25 per cent in­crease in sales.

An­other idea that has come out of the lab is Busi­ness in One, a prod­uct de­vel­oped with Syd­ney-based start-up, Maes­trano, which has de­vel­oped a cloud-based dig­i­tal plat­form for small busi­ness cus­tomers. The ap­pli­ca­tion syn­chro­nises in real time the many as­pects of a busi­ness in­clud­ing ac­count­ing, sales and cus­tomer re­la­tion­ships into a cen­tral dash­board. It al­lows the in­te­gra­tion of third-party busi­ness apps in­clud­ing ac­count­ing soft­ware Xero and MYOB, Quick­Books, cus­tomer re­la­tion­ship man­age­ment tool Sugar CRM, Eventbrite, and hu­man re­source man­age­ment tool OrangeHRM.

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