The Australian Women's Weekly

Fabulous at any age

You can look and feel beautiful over 40 with some amazing new products and our top make-up tricks, writes Sheree Mutton.

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For decades the cosmetics industry primarily focused on younger women, targeting new make-up launches to those in their 20s and 30s. Thankfully, the best beauty brands have woken up to the potential of the fabulous 40-pluses, and are investing in specialty products. And since this demographi­c is both savvy and experience­d in make-up applicatio­n, the products need to be effective and beautiful to be successful.

Update your look

The Weekly receives many comments from grown up women who want to enhance their natural features without an overly made-up look.

As we get older, our make-up tends to change to suit our skin and lifestyle. Some of us are reluctant to try a new bright lipstick because we don’t think it will work for us; others are overwhelme­d by the number of colours and shades on the market. The good news is you’re not alone.

With these great tips and tricks from make-up artist Nicola Johnson, looking great over 40 has never been easier.

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