MATT JOHNSTON

WOULD YOUR AVERAGE VOTER HEAR THE REASONED DEBATE OF ECONOMISTS, OR HEAR ONE LEADER SAYING WAGES SHOULD GO UP AND THE OTHER EFFECTIVELY SAYING ‘WHOA, STEADY ON’?

The Liberals crafted a lengthy rebuttal, showing the full clips of what Morrison said.

Morrison as an astute marketing man surely knows that most buyers don’t care for details.

Much like fuelling a debate about wages, repeating the killer line “that’s not my job” just seems like a gift to the ALP.

I don’t know politics, or marketing, nearly as well as Morrison. Even so, I can’t shake the feeling that the Coalition has made it much harder to win this election by feeding fires Labor has lit.