Hyundai plan helps young Australians

HYUNDAI Motor Company Australia has announced a joint initiative with Hyundai’s Australian dealer network for the establishment of “Hyundai Help for Kids’’.

The program looks to grant close to $1.5 million to not-for-profit organisations that support Australian youth under the age of 18.

Funding is raised via 50:50 Hyundai and Hyundai dealer contributions from every vehicle sold from January 1.

Hyundai Help for Kids is part of Hyundai Motor Company’s global corporate social responsibility movement, called “Moving the World Together’’, which aims to contribute to the development and welfare of local communities around the world.

Through sport, culture, education, health, community engagement, and social welfare, Hyundai Help for Kids will provide vital funding and vehicle assistance.

“As a growing organisation which places customers at its heart, it’s time for Hyundai to step forward and give some support to the future of young Australians,” said Charlie Kim, chief executive officer, Hyundai Motor Company Australia.

Hyundai Motor Company Australia has already committed assistance to a number of welfare programmes for young Australians.

Since 2007, the Hyundai Goals for Grassroots program has seen over 170 soccer clubs share close to half a million dollars, providing financial assistance to junior players around the country and helping to encourage children to enjoy a healthier lifestyle.

The first entity to benefit from Hyundai Help for Kids is the Kids’ Tennis Foundation, which will receive a donation of $40,000 this month via the Hyundai Hopman Cup Aces program.

A Hyundai Help for Kids website is being established as the hub for communication and resources.

The program and its website will be officially launched at Hyundai’s national dealer meeting in February.