Cheap milk off market

WOOLWORTHS is the first national supermarket chain to dump its $1-a-litre milk range, with farmers saying Coles and Aldi must follow if they want Australian dairies to survive.

The retailer said its cheap milk line would be off the shelves from today.

Farmers say milk producers are in peril after drought and the introduction of $1-a-litre milk eight years ago.

Woolworths-branded milk will sell for $1.10 a litre from today, with the extra 10 cents to go to the 450 dairy farmers that supply the supermarket chain.