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Syd­ney de­vel­oper Crown Group has an­nounced plans for its first Queens­land project – a 462-apart­ment de­vel­op­ment on a 1.25ha river­front site at 117 Vic­to­ria St in West End.

Crown Group chair­man and CEO Iwan Su­nito said since the com­pany was founded in 1996, it had com­pleted ma­jor de­vel­op­ments in Syd­ney’s best lo­ca­tions in­clud­ing Bondi, Bondi Junc­tion, Par­ra­matta, Ash­field, Ep­ping, Home­bush, New­ing­ton, Pen­nant Hills and Rhodes and most re­cently the 28-storey V by Crown Group in Par­ra­matta.

“Since 1996, we have evolved from a bou­tique op­er­a­tion to an en­ter­prise with a multi­bil­lion-dol­lar de­vel­op­ment pipe­line,” Mr Su­nito said.

“We recog­nise mar­ket trends in chang­ing life­styles and economies, and quickly in­no­vate to meet these new de­mands.”

Mr Su­nito said it was the com­pany’s abil­ity to recog­nise trends in chang­ing life­styles and economies that led them now to in­vest in Bris­bane.

“Crown Group is con­fi­dent in the Bris­bane apart­ment mar­ket, as we al­ways look at the mar­ket care­fully,” he said.

“Crown Group sees Bris­bane as quickly be­com­ing a true des­ti­na­tion as it is very af­ford­able with unit prices less than Syd­ney in com­par­i­son.

“Also Crown Group has iden­ti­fied a gap in the Bris­bane mar­ket for well-de­signed lux­ury apart­ments.

“For the Bris­bane West End de­vel­op­ment we will use an ‘af­ford­able lux­ury’ and ‘ur­ban re­sort’ model.”

Mr Su­nito said the group hoped the project would set a new bench­mark for the area.

“We are con­fi­dent in the Bris­bane prop­erty mar­ket and we see Bris­bane as on its way to be­com­ing a global city with Queens Wharf and other de­vel­op­ments bring­ing more peo­ple into the CBD and in­ner city,” he said.

“Bris­bane is be­com­ing a true des­ti­na­tion with more peo­ple liv­ing in the city, cre­at­ing a more vi­brant and alive city.”

Mr Su­nito said they planned to cre­ate an el­e­gant and beau­ti­ful de­vel­op­ment with the shared gar­den space and Crown Group’s “sig­na­ture” re­sort-style com­mu­nal amenity in­clud­ing 25m pool, ca­bana and pool­side lounges, bar­be­cue fa­cil­i­ties, gym, com­mu­nity room, land­scaped ar­eas, yoga/re­lax­ation/ break­out spa­ces, and rooftop spa and wa­ter fea­ture.

“Crown Group sub­mit­ted a de­vel­op­ment ap­pli­ca­tion for the site over­look­ing Bris­bane River in De­cem­ber 2017 be­fore we had set­tled on the prop­erty in June 2018,” he said.

“We are pro­gress­ing through the ap­proval process and ex­pect to have DA ap­proved by late Oc­to­ber 2018.”

Crown Prop­er­ties Group is plan­ning a huge 462-apart­ment de­vel­op­ment that will de­liver a new level of city liv­ing to West End.

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