Strength­en­ing of dealer net­work puts Case IH in driver’s seat

The Free Press (Corowa) - - LOCALREALESTATE -

Case IH deal­er­ship O’Connors is con­sol­i­dat­ing its place within the Aus­tralian agri­cul­tural ma­chin­ery in­dus­try, with a sig­nif­i­cant ex­pan­sion into the NSW Cen­tral West re­gion.

The McClin­tock Group lo­ca­tions in Forbes, West Wya­long and Gren­fell, have been pur­chased by the deal­er­ship. The move also in­cludes the Sin­cock LVM branch in Con­dobolin, tak­ing the O’Connors foot­print from six to 10 lo­ca­tions and mak­ing it the largest Case IH deal­er­ship in Aus­tralia.

Corowa is one of six cur­rent lo­ca­tions the agri­cul­tural ma­chin­ery sup­plier is based. Ac­cord­ing to O’Connors Chief Ex­ec­u­tive Of­fi­cer, Gareth Webb, the busi­ness has been look­ing to ex­pand and the McClin­tock deal­er­ships present a per­fect fit. “O’Connors is a fam­ily busi­ness built upon great cus­tomer re­la­tion­ships, com­mit­ment to ser­vice and knowl­edge of the in­dus­try, par­tic­u­larly in broad­acre,” he said. “The ac­qui­si­tion of the McClin­tock’s Case IH deal­er­ships is a great op­por­tu­nity to ex­tend our foot­print with an or­gan­i­sa­tion that has sim­i­lar val­ues and his­tory.” Pete McCann, Gen­eral Man­ager for Case IH Aus­tralia and New Zealand, said it se­cured the Case IH name in a prom­i­nent agri­cul­tural re­gion. “We need to en­sure the fu­ture of th­ese branches for the ben­e­fit of the Case IH cus­tomers in th­ese ar­eas, who have been so well served by McClin­tock’s for more than 45 years,” Mr McCann said. “O’Connors is a highly-re­spected name within the net­work and we know with this ex­pan­sion th­ese branches will go from strength to strength un­der its man­age­ment. “This move also en­sures the on­go­ing strength and long-term vi­a­bil­ity of Case IH in Aus­tralia and New Zealand, and that’s good news for not only the brand, but all the branches that make up our ex­ten­sive net­work.” The 2016 and 2017 Case IH Dealer of the Year, O’Connors cur­rently has branches across three states, in Birchip, War­rackn­abeal, Horsham, Shepparton, Corowa and Border­town. The ex­pected changeover date for Con­dobolin is an­tic­i­pated for De­cem­ber 1 with the fi­nal­i­sa­tion of the McClin­tock deal an­tic­i­pated to be by Fe­bru­ary 1, 2019. “For over 50 years O’Connors has built a rep­u­ta­tion for de­liv­er­ing ex­cep­tional sup­port to cus­tomers, with un­ri­valled ex­per­tise and with parts and ser­vice de­part­ments backed by our ex­ten­sive branch net­work. We’re look­ing for­ward to bring­ing th­ese ben­e­fits to our new cus­tomers and en­sur­ing un­in­ter­rupted sup­port dur­ing the tran­si­tion,” Mr Webb said.

Left, Gareth Webb, O’Connors Chief Ex­ec­u­tive Of­fi­cer, and Pete McCann, Gen­eral Man­ager Case IH Aus­tralia and New Zealand, pic­tured af­ter yes­ter­day’s an­nounce­ment.

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