Street style back in vogue

The Sunday Telegraph (Sydney) - - INSIDER -

The country’s best known fash­ion­istas swapped their stilettos for sneak­ers at MBFWA this week, con­firm­ing comfort dress­ing is cool.

While the ath­leisure trend has been around for a cou­ple of years, lo­cal stylers have taken the move­ment one step fur­ther, opt­ing for re­bel­lious, of­ten un­flat­ter­ing ‘anti-fash­ion’ en­sem­bles.

Stylists, mod­els, blog­gers and fash­ion media swapped high-fash­ion, flat­ter­ing and girlie looks for chunky “dad style” sneak­ers, long hobo-ish lay­ers, para­chute jack­ets, bean­ies and track­suit pants in ma­te­ri­als more of­ten seen at the gym.

Ac­cord­ing to Julie Ste­vanja, founder of hugely suc­cess­ful on­line ath­leisure re­tailer Stylerun­ner, the comfort dress­ing trend is evolv­ing and is here to stay.

“The trend is now mov­ing on from the ‘clean ath­leisure look’ (think preppy out­fits and court shoes like Adi­das Stan Smiths), to grungier streetwear in­flu­enced by the 90s Hooli­gan and Hip Hop, ex­tend­ing to the um­pire and soc­cer fan look,” she said.

“It’s com­fort­able, ver­sa­tile, fash­ion­able and there’s an em­pow­er­ing el­e­ment of re­belling against so­ci­etal norms to ‘dress up’ that comes into it too.

“It’s ef­fort­less but still makes a state­ment.”

Syd­ney ‘It’ girl and founder of lux­ury leisurewear e-bou­tique Mode Spor­tif, Deb­o­rah Sy­mond O’Neil, agreed streetwear reigned supreme over pol­ished looks this year at MBFWA.

“Fash­ion Week can be a work­out, and we have seen women em­brac­ing play­ful, yet easy to wear fash­ion that pro­motes their ef­fort­less day-to day style,” Deb­o­rah Sy­monds, founder of lux­ury leisurewear e-bou­tique Mode Spor­tif, said.

“Comfort def­i­nitely plays a role, and many girls were snapped in sneak­ers in the front row.

“Sneaker trends this sea­son have been ‘big­ger is bet­ter’. Think chunky Dad sneak­ers styled with fem­i­nine tailoring or printed dresses, it is the ul­ti­mate fu­sion of Ath­leisure and Scandi Style.”

But don’t be fooled, these loungey looks still take a lot of brain­power to pull to­gether.

The con­cept is ap­pear­ing ef­fort­less, while hav­ing ac­tu­ally spent a lot of time mulling over what pieces you’re go­ing to wear.

“Street Style looks of­ten ap­pear “thrown to­gether” but rarely are,” Sy­mond O’Neil said.

“Lay­er­ing is an art, and our fash­ion IT girls do an amaz­ing job of find­ing that fash­ion sweet spot.”

Pip Ed­wards.

Julie Ste­vanja.

Te­gan Phillipa.

Julie Ste­vanja.

Caro­line Høgh Groth.

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