THE FOOD YULE EAT
BATTLE OF THE BULGE AS AUSSIES PREPARE FOR THEIR FESTIVE FEASTS
THE mystery of who ate all the pies has been solved with West Australians set to munch their way through 70,000 festive fruit mince pies.
In the weeks up to Christmas, Woolworths in WA will sell 40 tonnes of Aussie prawns, 500 tonnes of ham, 94,000 puddings and 30,000 pavlovas.
Roy Morgan’s survey data reveals Woolies holds 27.4 per cent of the fresh food market, followed by Coles (24.6 per cent) and Aldi (9.8 per cent).
In fresh seafood, which accounts for 7 per cent of the overall fresh food sector, stand-alone shops still have the biggest market share in
dollar terms, but the September quarter Supermarket & Fresh Food Currency Report showed Woolworths has a strong lead over rival Coles.
Woolworths also surveyed 1500 shoppers and found:
THE most popular Aussie tradition is cracking bonbons (61 per cent) on Christmas Day, followed by eating leftovers on Boxing Day and sleeping after a big meal.
ONE-THIRD of Christmas cooks will use a family recipe.
ALMOST 30 per cent of respondents say pineapple belongs on pavlova, 21 per cent on trifle and 17 per cent on Christmas pudding.
ON average, Australians will travel one hour to reach their Christmas celebration.
When it comes to taking shortcuts in the kitchen for Christmas, one-third of millennials admitted to passing off a store-bought dish as their own, with being timepressed the most common reason.
The nation will also be swimming in sugar, with the supermarket forecasting 2.9 million litres of cream to be sold, along with 1.4 million litres of custard.
As for what we enjoy most about Christmas, it’s simple: the smiles on everyone’s faces when they tuck in, the research suggested.
“We can all recall fond memories of food at Christmas,” Woolworths Supermarkets managing director Claire Peters said.
“But it’s the smiling faces of loved ones around that table that stay with us the longest,”