Rolls-Royce’s new compact will mark the return of the Ghost mystique, reports PAUL GOVER.
THE most famous name in the back catalogue at Rolls-Royce returns to active duty next year. The name is Ghost. It will be applied to the crucial new “compact” Rolls-Royce being readied for recession-buster duty below the hulking $1.2 million Phantom.
The Ghost name for the car previously known as RR4 comes as more details emerge, including a size that will make it a whopping 18.9cm longer than a long-wheelbase BMW 7 Series and a turbocharged 6.6-litre V12 engine making more than 370kW. There will also be an eight-speed automatic gearbox. The first Rolls-Royce Ghost was built at the dawn of motoring, but it was a single car, the Silver Ghost of 1907 named for its silver paintwork – that made the name part of the brand’s history and heritage. Autocar magazine named the Silver Ghost Best car in the World, thus laying the foundation for everything the brand has done since.
“It is one of the most revered names in the automotive industry, evoking images of adventure and technical innovation,” Rolls-Royce CEO Tom Purves said.
“The first cars to bear the Ghost name were known not only for impressive dependability and refinement but also great flair and style.
“This car will be the first in a new generation of models to carry this evocative name and will give us two pinnacle product lines: Phantom and Ghost.”
The Ghost will probably appear later this year and be seen and not just as the RR4 concept at a variety of motor shows, almost certainly the Frankfurt Motor Show in October.