Red Devil treat­ment for Swift

The Weekly Advertiser Horsham - - Trade Directory -

Suzuki Aus­tralia has ush­ered in a limited-edi­tion Red Devil ver­sion of its Swift Sport along­side per­ma­nent drive­away pric­ing for the full-time hot-hatch line-up.

When the third-gen­er­a­tion Swift Sport was launched in Jan­uary this year, it was priced from $25,490 be­fore on-road costs with a six-speed man­ual gear­box, while a six-speed torque-con­ver­tor au­to­matic trans­mis­sion com­manded a $2000 pre­mium.

As of this month, these prices have in­creased by $2500 but are now drive­away. Op­tional metal­lic paint­work con­tin­ues to carry a $500 pre­mium for ei­ther vari­ant.

The reg­u­lar range will be joined by 100 ex­am­ples of the Red Devil next month, which checks in from $29,156 in man­ual form and $31,156 in au­to­matic guise, or the cost of their full­time sib­lings with metal­lic paint­work plus a $666 pre­mium.

For the ex­tra spend, the Red Devil is of­fered with ex­clu­sive Burn­ing Red metal­lic paint­work and car­bon-style black de­cals for the Swift Sport’s bon­net, front bumper and quar­ter pan­els, side doors and C-pil­lars.

As be­fore, the Swift Sport is mo­ti­vated by a 1.4-litre Boost­er­jet tur­bocharged four-cylin­der petrol en­gine that pro­duces 103kw of power at 5500rpm and 230Nm of torque from 2500 to 3000rpm. Ac­cord­ing to Suzuki Aus­tralia gen­eral man­ager of au­to­mo­bile Michael Pa­chota, the Red Devil is set to build upon the sales suc­cess of the lat­est Swift Sport.

“A true tes­ta­ment to an in­cred­i­bly hot hatch, the all-new Swift Sport turbo has been a great suc­cess since its launch in Jan­uary this year, own­ing mo­tor­ing me­dia re­views and com­par­isons alike as one of the best bang-for­buck sports hatches in Aus­tralia,” he said.

“The Red Devil of­fers a hot new colour ac­cen­tu­ated with an awe­some car­bon-styled de­cal pack that re­ally brings out the ag­gres­sive de­sign cues of the Swift Sport.”

Sales of the over­all Swift light-hatch range have in­creased sig­nif­i­cantly this year, with 3360 ex­am­ples sold to the end of May, rep­re­sent­ing a 94.6 per­cent in­crease over the 1727 de­liv­er­ies made dur­ing the same pe­riod in 2017.

This ef­fort places the Suzuki fourth in the sub-$25,000 light-car seg­ment this year, trail­ing the Hyundai Ac­cent with 6841 units, Mazda2, 4615, and Toy­ota Yaris, 3829, but ahead of the Honda Jazz, 3313 and Kia Rio, 2808, among oth­ers.

DEVIL WEARS DE­CALS: The Red Devil fea­tures car­bon-style black de­cals for the Swift Sport’s bon­net, front bumper and quar­ter pan­els, side doors and C-pil­lars.

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