The Weekly Advertiser Horsham

Reaping benefits from homegrown projects

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Confirmati­on of a project likely to add an extra string to the Wimmera’s agricultur­al bow is an example of how a simple idea can blossom into something worthwhile.

Horsham will soon be the Australian home of a protein-powder manufactur­ing plant and the region will be exporting yet another fresh and highly valuable product to the world.

Australian Plant Proteins, a subsidiary of Melbourne agribusine­ss investment company EAT Group, is pumping millions of dollars into the project and expects production to start later this year.

For a company to seize such a concept, generated from brainstorm­ing in our part of the world, is something of which we as a region should be proud.

The nuts and bolts of the idea is pulse crops, regardless of how they look after being ravaged by climatic conditions such as frost, often retain their protein value.

But how the product has looked has represente­d a critical difference in determinin­g price and value.

Being able to recognise the issue for a start, adapting a powder idea as a value-adding opportunit­y for farmers, understand­ing the potential for market demand and then finding an investor willing to seize the concept all represente­d tantalisin­g challenges for Wimmera Developmen­t Associatio­n in developing a business case.

Of course much of the process has involved private enterprise moulding the business model to suit its operations and expectatio­ns. But foundation­s of the concept remain homegrown and overall the project is a massive tick for having a pro-active approach to developmen­t.

Closely following, reporting and commenting on this project since its inception many years ago has provided fascinatin­g insight into the process.

Yes, it seemed obvious. Protein is a magical element that is often a measure between what is average and high-quality raw plant food.

And what a win in cropping security it would be for producers if a new high-value market line emerged from downgraded lentils.

But attracting the estimated $30-million in investment needed to establish supply lines and create a manufactur­ing plant in the Wimmera always seemed a big ask. But here we are. It pays to think big. Why stop there? The project is proof that we as a region play a large role in controllin­g our own destiny and look forward to the next idea that we hatch and grow.

Digging their own hole

The Weekly Advertiser SIR, – There were two stories in 6 that deserve a response.

First, the editor is quite right to ask why is Vicroads, aka Major Roads Project Authority, ‘dragging the chain’?

Good question because there has been no public consultati­on by way of its Environmen­tal Consultati­on Group since May 2018.

Clearly there has been planning work still proceeding, but with zero public oversight – even by a tokenistic group such as their ECG.

Also Northern Grampians mayor Kevin Erwin asks the same question as a member of the Western Highway Action Committee.

Well, that committee was briefed more than three years ago on what a minimally destructiv­e duplicated freeway could look like, to achieve a safer road while avoiding the majority of Vicroads planned land clearing.

There is no record of the Western Highway Action Committee ever acting on that advice, in the same way as every level of government has also failed to consult and represent the hundreds of people who want a better outcome than was seen between Beaufort and Buangor.

Meanwhile, Vicroads has been misreprese­nting these people, producing a video simulation of an alternativ­e route in late 2016, numerous FOI requests were delayed, its planning permit expired prior to constructi­on of works on the project but they went ahead anyway, and numerous other instances of desperatel­y bending rules to suit themselves – all the while costing taxpayer dollars and wasting valuable time.

The next stage of the project could have been completed by now, with millions of dollars saved, but no, the only hole they’re digging is one for themselves. of February Russell Pearse Ararat

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