Boost for ma­jor events

The Weekly Advertiser Horsham - - News -

Three ma­jor events in the Wim­mera and south­ern Mallee have re­ceived a boost from the State Govern­ment’s $20-mil­lion Re­gional Events Fund.

The Rain­bow Desert En­duro, Nhill Air­show and Ararat’s Se­ri­ously Shi­raz wine fes­ti­val will all be sup­ported by the fund.

The en­duro is an an­nual of­froad race that sees driv­ers com­plete seven laps of a 78-kilo­me­tre course be­tween Rain­bow and Big Desert on the western bor­der of Vic­to­ria.

The race will be from Au­gust 9-11 and or­gan­is­ers ex­pect it to bring about 2000 peo­ple to Rain­bow.

Nhill Air­show will cel­e­brate 100 years of avi­a­tion in the town with a demon­stra­tion of vin­tage, recre­ational and wartime air­craft per­form­ing aer­o­bat­ics and sky­div­ing ma­noeu­vres.

The show, on Novem­ber 2, will com­mem­o­rate the first land­ing of an air­craft at Nhill race­course on Novem­ber 7, 1919.

It is ex­pected to at­tract more than 4000 peo­ple to Nhill.

The two-day Se­ri­ously Shi­raz fes­ti­val is also tipped to draw huge crowds to the Ararat re­gion on Au­gust 31 and Septem­ber 1.

The fes­ti­val of­fers at­ten­dees the op­por­tu­nity to par­tic­i­pate in wine­mak­ing mas­ter­classes and tast­ings, and will show­case the re­gion’s pro­duce.

Mem­ber for Western Vic­to­ria Jaala Pul­ford an­nounced the fund­ing for all three events last week.

She said they would help boost the re­gion’s econ­omy.

“Tourism is vi­tal to re­gional Vic­to­ria. It cre­ates lo­cal jobs and sup­ports lo­cal busi­nesses,” she said.

“We’re proud to be sup­port­ing events like Se­ri­ously Shi­raz, at­tract­ing vis­i­tors to the Ararat re­gion through the low sea­son and show­cas­ing the best of our re­gion’s wine­mak­ing tal­ent.

“Events like the Rain­bow Desert En­duro and Nhill Air­show also bring vis­i­tors to the Wim­mera and south­ern Mallee and cap­i­talise on the tourism strengths of the lo­cal com­mu­ni­ties.”

Ms Pul­ford said tourism was vi­tal to re­gional Vic­to­ria, with fig­ures show­ing that in the year end­ing Septem­ber 2018, re­gional Vic­to­ria at­tracted 51.9 mil­lion vis­i­tors who spent $10.1 bil­lion.

“The im­pres­sive re­sults come off the back of the La­bor govern­ment’s in­vest­ment in tourism, which has helped de­liver over 180 events across re­gional Vic­to­ria and ma­jor tourism cam­paigns,” she said.

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