Grain webinars targeting Asia
An independent Australian grains advocacy agency is targeting customers throughout Asia via a series of ‘whole grain’ webinars.
Australian Export Grains Innovation Centre has already presented to Vietnam and Indonesia and has scheduled other webinars for Malaysia tomorrow, Thailand on August 17 and the Philippines on August 19.
The whole-grain webinars are designed to help flour millers and food manufacturers across South East Asia understand the advantages of choosing Australian whole grains amid increasing interest in health benefits.
Australian Export Grains Innovation Centre, AEGIC, analytical services and research business manager Dr Hayfa Salman said capitalising on the mounting demand for healthy whole grains was a significant opportunity for the Australian export grains industry.
“Thanks to previous AEGIC research, we know Australian wheat has unique benefits for whole-grain products when it comes to cleanliness, colour and flavour,” she said.
“We also know whole-grain consumption in Asia is continuing to grow as governments, health authorities and consumers recognise the many health and economic benefits.
“Asian flour millers are hungry for information about the merits of Australian whole grains and how to optimise their value, and we are very happy to provide this support.”
To accompany the whole-grain webinar series, AEGIC’S milling experts developed a technical information pack about how to maximise value when milling whole-grain flour.
The guide is specifically for international millers to help them mill whole-grain wheat and to increase the probability that Australian wheat is selected for whole-grain flour.
The webinars feature AEGIC experts Dr Salman, Mathew Rees, senior milling consultant, and Sabrina Lim, food scientist.
The experts explain the benefits of using Australian wheat for whole-grain products, address milling options for production of whole-grain flour, and demonstrate how to make whole-grain products.
These webinars are designed to be beneficial for technical and management staff employed in flour-milling and noodle-making companies, bakeries, grain-trading and research organisations.
AEGIC is planning more webinars focusing on Australian wheat quality for noodles and baking in coming months.
People can keep up to date and view past AEGIC events online at www.aegic.org. au/events.