Stawell tourism planning

Northern Grampians Shire Council has invited residents to help formulate a Stawell future tourism plan to identify potential opportunities in the region.

The Stawell Tourism Action Plan is designed to identify ‘visions and aspirations’ for growing the visitor economy in Stawell over the next five years.

The plan, part of the council’s economic development strategy 2021-31, will provide direction to grow the shire’s tourist economy, establish a shared vision for Stawell’s visitor economy, increase the city’s profile as a tourist destination, grow jobs and increase visitor spending and further facilitate private investment opportunities.

Northern Grampians mayor Tony

Driscoll said this was an opportune moment for the community to start constructing Stawell’s tourist action plan.

“Come and share your visionary ideas and help us create a recognisable brand for Stawell tourism,” he said

“It will be fantastic to work with you all and put some solid strategies and development plans in place to increase the tourism appeal and offering and consequently bolster our economy; everyone wins here.”

The community can provide feedback on Stawell’s tourism needs through an online survey that closes March 29. A community forum will also run on March 29, from 5.30pm to 7.30pm.

Cr Driscoll said further details were available on the council’s website.