The White Stripes

SEVEN NATION ARMY

Effect: Pitch Shifter

It’s the track that launched The White Stripes’ career and turned Jack White into a guitar hero for the modern age. While many initially thought it was a bass at the beginning of the track, it was in fact Jack playing his early 60s Kay K6533 archtop with one single-coil neck pickup through a mid-60s Sears Silvertone 1485 via his Digitech Whammy, set to one octave down (most pitch shifters should be able to do this with minimal fuss). It’s the kind of trick that has inspired bands like Royal Blood in recent years, who use a similar approach from the perspective of bass.