GEORGIA PRODUCTIONS

AUSSIE Georgia

Mccudden, better known as Georgia Productions, has made more than 200 videos in the past eight years and is such a perfectionist she will often say the same line 10 times before sharing something with her fans.

“Sometimes I get stuck for ideas and it might take me a day or two to script a video, or if I’m playing multiple characters it would take a day or two to film with costume changes and setting up props and getting camera angles right,” she says.

“Then it takes a day to edit so sometimes it can take a full week for the whole process and other times it might only take two days.

“It takes me so long to edit because I’m trying to find the take with the best delivery.”

Filming and editing her own work makes the 21-year-old stand out from the crowd. “Most big Youtubers employ others to film and edit but I don’t want to give up creative control,” she says.

“Some Youtubers will follow trends that are popular to increase views but I have never done this.

“I just come up with my own ideas based on everyday life and situations that I think are funny.

“I try to be original, creative and real.

“Uploading videos regularly helps increase views but I’ve never been good at sticking to a routine.

“My channel has more than 220 million views in total on all of my videos but I try not to focus on the number of views or likes as it can be very soul destroying when you put a lot of effort into a video and it doesn’t do as well as you hoped.”

The videos started as an after-school hobby, then when she was in Year 12 in 2017, the teen started getting offers of brand deals and was approached to write a book.

“I wrote a book with Penguin in 2018 — The Amazingly Disorganised Help Dictionary — and I started thinking maybe I could make a career out of this,” says Georgia, who has ADD.

“I feel so privileged that so many young people look to me as a role model.

“My advice to them would be to just be real and be yourself and don’t do anything that doesn’t feel right for you just for shortterm fame or attention.

“It takes a lot of hard work to make it as an online creator.

“Some people think that it’s just a matter of something going viral but it rarely works that way — it took me almost eight years to get one million subscribers.

“It can be really difficult to get motivated when you work alone from home and not always great for your mental health, especially at the moment with lockdown as I don’t see a lot of people.

“So it’s really not that glamorous.”

Some people think of that it’s just a matter viral b ut something going that way it rarely works Georgia Productions