Match-making and mentoring:

By Penny Spencer

What does ‘mentoring’ mean to you? I suspect many think it’s a passive pursuit. Something that happens without you really doing much. Like learning by osmosis.

Sure, that can happen. You might be a young professional and have the great fortune to work with an inspirational leader. You might learn a lot from that person, collecting traits and skills through observation. You might look back years later and think, “Gosh, I learned a lot from her. And he also shaped my career. They were great mentors.”

That’s a common experience. But is it really ‘mentoring’. I hate to break it to you—i don’t think it is. Admiration of a role model? Yes. Mentoring? Nope.

Mentoring is a two-way engagement. Put simply, both parties need to acknowledge that there’s an exchange taking place. That requires an approach or invitation, and agreed parameters, goals and expectations beyond ‘teach me to be just like you’. Mentoring should be challenging, it should take mentees outside their comfort zones and into new places of possibility and progression. It’s hard work, and best results come when both parties really put in.

So, how do you find the right mentor?

The person you admire might not actually be the best person to bring out your best. From experience, it’s easy to get wrong. My mentor radar misfired a few times when I was younger.

Fortunately, on other occasions, insightful colleagues and managers said, “Oh, you should speak to so-and-so. He’s open to mentoring. You two would get a lot out of it.” I also engaged with some formal mentoring organisations early in my career.

This was an important lesson: There’s an element of mentor match-making that’s sometimes best left to others. It’s what drove me to establish the Travel Industry Mentor Experience (TIME). In 10 years of operation, TIME has developed a system of matching committed mentees with willing mentors – experienced professionals with just the right skills and experience sets for each mentee. The process is tailored and refined.

Now, you might think that’s a bit Married at First Sight – and we all know how that usually ends. Sure, it’s no guarantee of great results – after all, we’re talking about human interactions here – but it dramatically increases the chances of success. In fact, TIME gets it right 99% of the time.

No matter how you engage your mentor – through a hot-house like TIME, or by bravely taking things into your own hands – when it works, the transformations are astonishing. No two are identical, but one thing is common: self-belief and confidence in decision-making go through the roof. There’s a clarity of thinking and a willingness to back yourself that drives careers to exciting, rewarding new places.

Role models are great. We all have them and typically admire them from a distance. But when you’re ready to take action, get yourself a mentor and get to work.

Around the world, the meetings and events sector has been growing steadily for decades, with the number of international association meetings doubling every decade since 1963, and the USA has been a key destination.

2018 was a record year for the industry, with more than 12,951 events being hosted around the world, 379 more than in 2017, marking a 55th successive year of growth, the International Congress and Convention Association (ICCA) reports. With a broad range of locations to choose from, the US has been the number one country to host international events, with 947 meetings and conferences held across the country – over than 300 more than number two ranked nation, Germany, the 2018 ICCA Statistics Report, published in June, revealed.

Number of meetings per city

Data from 2018 ICCA Statistics Report

City

New York Washington DC Boston

Los Angeles San Francisco Seattle

Number of meetings

49 45 43 26 26 23

The United States’ accessibility from almost anywhere in the world is a major draw for conference organisers, while the diverse range of cities with capacity to host events is also attractive.

Number of participants per city

Data from 2018 ICCA Statistics Report

City

Las Vegas Chicago

Seattle Washington DC New York

Number of participants

36,922 25,269 21,241 18,842 17,920

The ICCA Statistics Report showed New York hosted more events (49) than any other US city did in 2018, however, Las Vegas hosted the most conference attendees (36,022) across 16 events.