Fuel group slams BP, QF deal

Travel Daily - - Contents -

EN­DEAV­OUR Petroleum, the owner and op­er­a­tor of a num­ber of petrol sta­tions in Vic­to­ria, has blasted the pro­posed al­liance be­tween BP and Qan­tas (TD 04 Sep), say­ing that de­spite be­ing a re­seller of the fuel com­pany for 35 years it had re­ceived “no prior knowl­edge and no in­for­ma­tion” about the ACCC ap­pli­ca­tion to au­tho­rise the agree­ment.

Un­der the pro­posed deal, QF will be­come the “cor­ner­stone” of a new BP cus­tomer loy­alty pro­gram, with fuel buy­ers able to earn Qan­tas Fre­quent Flyer points and Qan­tas Busi­ness Re­wards points if the pact is au­tho­rised.

If it goes ahead, the deal will re­place BP’s long-stand­ing part­ner­ship with Vir­gin Aus­tralia.

En­deav­our Petroleum said it had not been given any de­tails of the cost struc­ture of the pro­gram.

“We al­ready pay a pre­mium for fuel pur­chased from BP, com­pared to our com­peti­tors, and costs in­curred by par­tic­i­pat­ing in this pro­gram...may ul­ti­mately be passed onto cus­tomers.

“Many of our cus­tomers may al­ready be Qan­tas Fre­quent Flyer mem­bers there­fore their par­tic­i­pa­tion in this pro­gram means more costs to our busi­ness,” the com­pany said.

En­deav­our raised fur­ther con­cerns in re­la­tion to the ap­point­ment of other pro­gram part­ners, the use of cus­tomer data and whether par­tic­i­pa­tion in BP Re­wards and/or Qan­tas Busi­ness Re­wards would be manda­tory for BP re­sellers.

“We are not in favour of this pro­posed loy­alty pro­gram,” the com­pany said, not­ing that many clients had sup­ported the Ve­loc­ity pro­gram put to­gether by BP.

“Now BP ei­ther wants to aban­don these cus­tomers’ loy­alty to Vir­gin, or try to make them con­vert to the com­peti­tor, Qan­tas,” En­deav­our con­cluded.

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