Virgin to close CBR, PER Club lounges
ViRgin Australia today confirmed it would not reopen its VIP Club int’l lounges in Perth and Canberra, but has committed to reintroducing the facilities in Sydney, Melbourne and Brisbane by the first quarter of 2022.
VA’s Clubs - the exclusive enclaves only available to VIPs & the carrier’s top frequent flyers first closed on 23 Mar 2020, and the carrier has now completed a review based on extensive consultation with its top clients.
The loyalty program review will also see ‘The Club’ brand retired, and replaced with a “new and fresh name that reflects the airline’s future direction”.
VA Group Chief Commercial Officer, Dave Emerson, said standalone premium lounges in PER and CBR aren’t commercially feasible, but clients will continue to have access to VA’s domestic lounges in those airports.